The Data Blind Spot: What agencies miss when the market moves fast
We're pleased to share highlights from our recent Kato in Convo webinar:
The Data Blind Spot: What agencies miss when the market moves fast
“Live market data” has always fuelled the UK Commercial Real Estate market.
Essential for an unbiased view of the current state of the market: whether you use it to build trust with a landlord or tenant, or to spot new opportunities when other agents can’t do deals on listings you know you could fill.
But the industry has moved forward. It’s become faster, and agreements have become shorter, meaning there is more volume. What was once considered “live market data” is now lagging weeks and sometimes months behind.
In this fast, frank session, Kato CEO Mike Avery and Lead Product Manager Joe Sumray expose the data blind spot holding commercial agents back and show how to fix it with live, verified market signals captured at the source and delivered into your workflows.
We’ll map the shift from research-led and contributory models to “data at source,” then show what a modern agency looks like when information arrives same-day, not quarter-end.If you pitch, price, or negotiate, this half-hour will sharpen your edge.
Agenda
- The blind spot - Why “live market data” now lags. What changed in the market, and where research-led and contributory models fall short when speed and volume increase.
- Data at source - How verified signals are captured where work already happens and flow back into existing tools.
- Plays for a modern agency - Practical moves you can use tomorrow.
Speakers
- Mike Avery - Co-founder & CEO @ Kato
- Joe Sumray - Product Lead @ Kato
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⚡️Agents shouldn’t have to change how they work just to get better data.
⚡️Imagine being able to see exactly what’s going on in the market… exactly when it’s going on.
⚡ AI isn’t about hype but about help
Find out how Kato can help your team today. Reach out for more information, or a live demo.
